- Journal name
- AU-GSB e-JOURNAL
- Publisher
- Assumption University
- Website
- https://assumptionjournal.au.edu/index.php/AU-GSB
- Field
- Decision Sciences
- ISSN
- 1906-3296
- Country
- Thailand
- Specialty
- Decision Sciences
- Keywords
- Technology Adoption and User Behaviour | Online and Blended Learning | Consumer Behavior and Marketing Influence | Customer Service Quality and Loyalty | Technology-Enhanced Education Studies | Diverse Aspects of Tourism Research | Employee Performance and Management | Job Satisfaction and Organizational Behavior
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