RESEARCHER PROFILE

Sheue Hui Lim

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ViTrox College

Customer Service Quality and LoyaltyConsumer Behavior and Marketing InfluenceTechnology Adoption and User BehaviourAviation Industry Analysis and TrendsHigher Education and Employability

Sheue Hui Lim works in Customer Service Quality and Loyalty, Consumer Behavior and Marketing Influence, Technology Adoption and User Behaviour, Aviation Industry Analysis and Trends, Higher Education and Employability. Recorded institutional associations include ViTrox College.

4Publications
6Citations
1H-index

Inclusion identifies researchers whose recorded research contributions may inform their university’s understanding of its research community. It does not rank individual research quality or establish current employment.

Selected research works

Up to 100 highly cited works; DOI links open the original research. Counts reflect the collected record, not real-time citation totals.

  1. Bridging Theory and Practice

    2024 · 4 citations

  2. Investigating the Relationship between Key Factors and Customer Satisfaction in an Online Shopping Platform

    2024 · 1 citations

  3. Investigating the Relationship between the Factors and Customer Satisfaction in Online Platform

    2024 · 1 citations

  4. An Integrated Analysis of Key Factors Influencing Customer Satisfaction in Asian Low-Cost Airlines

    2026 · 0 citations

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