RESEARCHER PROFILE

Ganesh Dash

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G

Saudi Electronic University

Consumer Behavior and Marketing InfluenceTechnology Adoption and User BehaviourCustomer Service Quality and LoyaltyEnvironmental Sustainability in BusinessDigital Marketing and Social Media

Ganesh Dash works in Consumer Behavior and Marketing Influence, Technology Adoption and User Behaviour, Customer Service Quality and Loyalty, Environmental Sustainability in Business, Digital Marketing and Social Media. Recorded institutional associations include Saudi Electronic University.

55Publications
4,075Citations
19H-index

Inclusion identifies researchers whose recorded research contributions may inform their university’s understanding of its research community. It does not rank individual research quality or establish current employment.

Selected research works

Up to 100 highly cited works; DOI links open the original research. Counts reflect the collected record, not real-time citation totals.

  1. CB-SEM vs PLS-SEM methods for research in social sciences and technology forecasting

    2021 · 2,452 citations
  2. Marketing-to-Millennials: Marketing 4.0, customer satisfaction and purchase intention

    2020 · 451 citations
  3. Mobile payment apps filling value gaps: Integrating consumption values with initial trust and customer involvement

    2022 · 138 citations
  4. Green Marketing Strategies, Environmental Attitude, and Green Buying Intention: A Multi-Group Analysis in an Emerging Economy Context

    2022 · 138 citations
  5. Digital Transformation of Marketing Strategies during a Pandemic: Evidence from an Emerging Economy during COVID-19

    2021 · 101 citations
  6. Watching is Valuable Consumer Views – Content Consumption on Ott Platforms

    2022 · 101 citations
  7. Environmentally concerned consumer behavior: evidence from consumers in Rajasthan

    2017 · 75 citations
  8. Unraveling customer repurchase intention in OFDL context: An investigation using a hybrid technique of SEM and fsQCA

    2023 · 65 citations
  9. Sustainable Marketing and the Role of Social Media: An Experimental Study Using Natural Language Processing (NLP)

    2023 · 65 citations
  10. Using the consumption values to investigate consumer purchase intentions towards natural food products

    2022 · 63 citations
  11. Why do consumers consume masstige products? A cross-cultural investigation through the lens of self-determination theory

    2023 · 60 citations
  12. The diffusion of mobile payments: Profiling the adopters and non-adopters, Roger's way

    2022 · 55 citations
  13. COVID-19 and E-Learning Adoption in Higher Education: A Multi-Group Analysis and Recommendation

    2022 · 31 citations
  14. With great power comes great responsibilities – Examining platform-based mechanisms and institutional trust in rideshare services

    2023 · 27 citations
  15. Transition to E - Learning : By Choice or By Force – A Cross - Cultural and Trans-National Assessment

    2021 · 25 citations
  16. Marching toward “heart work”: Connecting in new ways to thrive amidst COVID‐19 crisis

    2021 · 24 citations
  17. Saudi millennials’ panic buying behavior during pandemic and post-pandemic: Role of social media addiction and religious values and commitment

    2024 · 21 citations
  18. Digitization, Marketing 4.0, and Repurchase Intention in E-Tail

    2023 · 20 citations
  19. Factors affecting consumer purchases of natural foods: Prioritizing health consciousness and environmental sustainability

    2024 · 20 citations
  20. The Subtle Art of Effecting a Four-day Workweek to Drive Performance

    2022 · 18 citations
  21. What Drives Consumers to Adopt Mobile Payment Apps in the Post-COVID-19 Scenario

    2023 · 16 citations
  22. Navigating barriers to organic food purchase intention: a mixed method longitudinal approach in emerging market

    2024 · 13 citations
  23. Social media campaigns and domestic products consumption: a study on an emerging economy

    2022 · 9 citations
  24. A Study on Adoption of Mobile Learning Apps (MLA) : Development of an Integrated Framework in a Multinational Context

    2023 · 9 citations
  25. Stop hailing, start apping: adoption of app-cab services in an emerging economy

    2021 · 8 citations

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