RESEARCHER PROFILE

Mika Boedeker

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M

Tampere University of Applied Sciences

Customer Service Quality and LoyaltyService and Product InnovationMarketing and Advertising StrategiesConsumer Market Behavior and PricingConsumer Retail Behavior Studies

Mika Boedeker works in Customer Service Quality and Loyalty, Service and Product Innovation, Marketing and Advertising Strategies, Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies. Recorded institutional associations include Tampere University of Applied Sciences.

49Publications
134Citations
6H-index

Inclusion identifies researchers whose recorded research contributions may inform their university’s understanding of its research community. It does not rank individual research quality or establish current employment.

Selected research works

Up to 100 highly cited works; DOI links open the original research. Counts reflect the collected record, not real-time citation totals.

  1. New‐type and traditional shoppers: a comparison of two major consumer groups

    1995 · 66 citations

  2. Relationship marketing and regular customer cards: daily product retailing in Finland

    1997 · 28 citations

  3. Value Emergence in the Usage of Mobile News Alerts

    2019 · 10 citations

  4. Optimum Stimulation Level and Recreational Shopping Tendency

    1995 · 9 citations

  5. Social Media Analytics Empowering Customer Experience Insight

    2017 · 8 citations

  6. Design of Mobile Application for Self-reporting Affective Experiences

    2018 · 6 citations

  7. Emotion-Gauge: Analyzing Affective Experiences in B2B Customer Journeys

    2017 · 3 citations

  8. Sensory Technologies for Improving Employee Experience and Strengthening Customer Relationships

    2020 · 2 citations

  9. Asiantuntijaviestintä ja opinnäytetyötekstin rakenne

    2007 · 1 citations

  10. Value Emergence in the Usage of Mobile News Alerts

    2020 · 1 citations

  11. Koulut sotkevat markkinat? – Aluevaikuttavuuden tarkastelua tutkimusharjoitusten näkökulmasta

    2014 · 0 citations

  12. I FEEL GREAT - UNIVERSITY STUDENTS AFFECTIVE EXPERIENCES ON LEARNING AND TEACHING

    2016 · 0 citations

  13. Menetelmiä digitaalisen arvonluonnin ymmärtämiseen

    2017 · 0 citations

  14. Emotion Canvas tunnepuheen virittäjänä

    2019 · 0 citations

  15. Ärsykkeitä taskussa : uutisilmoitusten emotionaalinen kokeminen ja arvonluonti

    2020 · 0 citations

  16. Tunneteknologiat työntekijäkokemusten kehittämisessä

    2020 · 0 citations

  17. Big data (resurssista) yhteistoiminnalliseksi voimavaraksi arvon yhteisluonnissa

    2017 · 0 citations

  18. 5.3 Emotions Within and Between Organizations

    2020 · 0 citations

  19. Räätälöintiä ja arvonluontia : kuinka pitkälle ja kenen näkökulmasta?

    2020 · 0 citations

  20. Developing Digital Media Service Value Creation by Using Emotion Data

    2023 · 0 citations

  21. Smart Service Technologies Creating Value: The Role of Emotions

    2024 · 0 citations

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