Abbas Gatea Atiyah

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ORCID

Inclusion identifies researchers whose recorded research contributions may inform their university’s understanding of its research community. It does not rank individual research quality or establish current employment.

Selected research works

Up to 100 highly cited works; DOI links open the original research. Counts reflect the collected record, not real-time citation totals.

1. How Positive and Negative Electronic Word of Mouth (eWOM) Affects Customers’ Intention to Use Social Commerce? A Dual-Stage Multi Group-SEM and ANN Analysis

   2022 · 123 citations

2. Unveiling the Determinants of Digital Strategy from the Perspective of Entrepreneurial Orientation Theory: A Two-Stage SEM-ANN Approach

   2024 · 44 citations

3. Barriers to Using Social Commerce

   2022 · 39 citations

4. Benchmarking Methodology of Banks Based on Financial Sustainability Using CRITIC and RAFSI Techniques

   2023 · 38 citations

5. Toward digitalization strategic perspective in the European food industry: non-linear nexuses analysis

   2023 · 28 citations

6. Understanding Metaverse Adoption Strategy from Perspective of Social Presence and Support Theories: The Moderating Role of Privacy Risks

   2023 · 27 citations

7. Integrating Ideal Characteristics of Chat-GPT Mechanisms into the Metaverse: Knowledge, Transparency, and Ethics

   2023 · 24 citations

8. The Mediating Influence of Energy Reduction on the Relationship Between Green Production and Digital Sustainability: Insights from Iraqi Oil Companies

   2024 · 23 citations

9. Unveiling the Quality Perception of Productivity from the Senses of Real-Time Multisensory Social Interactions Strategies in Metaverse

   2023 · 20 citations

10. Understating the Social Sustainability of Metaverse by Integrating Adoption Properties with Users’ Satisfaction

    2023 · 19 citations

11. Revealing the determinants of workplace incivility from the perspective of affective events theory using PLS-SEM and MCDM approach

    2025 · 12 citations

12. Effect of Temporal and Spatial Myopia on Managerial Performance

    2023 · 12 citations

13. How Positive and Negative Electronic Word of Mouth (Ewom) Affects Customers’ Intention to Use New Online Channels: A Dual Stage Multi Group-Sem and Ann Analysis

    2022 · 10 citations

14. Blockchain Adoption Strategy from the Perspective of Organization, Technology and Environment Theory: A Hybrid SEM and ANN Approach

    2024 · 9 citations

15. Partial Least Squares Structural Equation Modeling

    2025 · 6 citations

16. An SEM-ANN analysis of the influence of strategic merger on strategic postchange of family businesses

    2024 · 6 citations

17. Partial Least Squares Structural Equation Modeling and Complementary Methods in Business Research

    2025 · 4 citations

18. Power Distance and Strategic Decision Implementation: Exploring the Moderative Influence of Organizational Context

    2023 · 2 citations

19. Application of Multi-criteria Decision-Making Methods

    2025 · 1 citations

20. Multi-criteria Decision-Making

    2025 · 1 citations

21. Maximizing the Marketing Capabilities and Digital Sustainability of B2B & B2C Platforms Using Artificial Intelligence

    2024 · 1 citations

22. Perceived Relative Advantage as a Driver of AI-Enabled Omnichannel Marketing Adoption

    2026 · 0 citations

23. Digital Innovations and ESG Disclosure: Does Policy Stability Matter?

    2026 · 0 citations

24. Sentiment Analysis and Tourism: A Review and Future Research Agenda

    2026 · 0 citations

25. Advancing Environmental Sustainability Through Industry 5.0 Technologies: The Dual Role of Green Production and Strategic Planning

    2025 · 0 citations

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